The Sweet Scent of Growth
My research focus at the Ehrenberg-Bass Institute being product portfolio management – so I can’t help looking at the product categories that I consume through… Read More »The Sweet Scent of Growth
brand growth
The Obsession with Hacking
Having a career in research is mentally rewarding. I get to satisfy my intellectual curiosity and have my brain exercised on a regular basis. Having… Read More »The Obsession with Hacking